CASE STUDY
Pentland Brands is the owner of big brands such as Speedo, Berghaus, ellesse, Mitre, Kickers, and others. It was struggling to understand how its brands were performing across different demographics and geographies, as it had different data sets coming from a variety of distributors which obscured the picture of performance. Working with Appsbroker & CTS, Pentland was able to expand and make better use of its data brain by: